
South Carolina · Since 2003
Unforgettable live entertainment, across the Southeast.
Concert promotion, festival production, and artist booking — produced by Justin Ray Williams and his team for over two decades.

About Justin Ray Williams
Over 20 Years Creating Entertainment Experiences
Justin Ray Williams is the CEO of Justin Ray Williams, LLC; Executive Director of the South Carolina Entertainment & Music Hall of Fame; Senior Director of Special Event Government Operations for the Wounded Warrior Program USA; and Managing Partner of the Pickens County Performing Arts Center.
With over two decades in entertainment, Justin has produced concerts, festivals, live events, television networks, feature films, radio programming, and large-scale productions that have reached millions worldwide.
His projects include Fame Radio Network, American Warriors TV Network, Christmas Possibilities, The Farmhand, and Guitar 101 Channel. Major festivals include Rock The Red USA, Country Folks Will Survive, and Watermelon Crawl Festival.
Work With Justin"I'm a creator in my soul, a director at heart, and a mind that never sleeps."
— Justin Ray Williams
Affiliations




What We Do
Full-Service Entertainment Production
Justin Ray Williams, LLC offers full-service entertainment production for venues, municipalities, brands, and nonprofits across the Southeast. Services include concert promotion, festival production, artist development, corporate event experiences, venue programming, talent buying, artist-management support, and event marketing — handled end to end by a team with more than twenty years in the live-entertainment industry.
Concert Promotion
Full-cycle promotion for venues from 500 to 50,000 seats.
Festival Production
Multi-day, multi-stage festivals across the Southeast.
Artist Development
Building careers from regional rooms to national tours.
Corporate Events
Fortune-500 brand experiences, galas, and activations.
Venue Consulting
Programming and operations for performing arts centers.
Entertainment Booking
Talent buying across country, rock, pop, and classical.
Artist Management Support
Tour routing, branding, and label strategy.
Event Marketing
Audience growth and ticket-driving campaigns.
Trusted Partners
Recognized Across The Industry
Justin Ray Williams partners with the Wounded Warrior Program USA, the South Carolina Entertainment & Music Hall of Fame, the Pickens County Performing Arts Center, the Country Music Association, Fame Radio Network, and American Warriors TV Network. These long-standing relationships anchor the concerts, festivals, and charitable productions Justin books and produces across the Southeast each year.
CMA Member
Wounded Warrior Program
SC Hall of Fame
Pickens County PAC
Fame Radio Network
American Warriors TV
"Justin delivers at a level you rarely see in regional markets. From talent to logistics, his team is exceptional."
"Watermelon Crawl has become a cornerstone for our town. Justin's production is best-in-class."
"We've worked with major promoters nationally — Justin's attention to detail and partnership mindset stand out."
Newsletter
Stay Connected
Event announcements, presales, VIP opportunities, and festival updates — delivered first to subscribers.
